Evan Harmon - Memex

Entitativity

Entitativity is the perception of a social unit as a "group". For example, one may pass by a bus stop and perceive a group of people waiting for a bus but the same people sitting around a table together at a cafe, sharing pastries, and interacting would be much "groupier." Entitativity is the variance of a person's perception of not very much a group to very much a group. Entitativity is necessary for people to experience outcomes and enact group processes. For example, bus stop satisfaction is not as common of a concern for social and organizational psychologists as social group or workgroup satisfaction. Entitativity is highest for intimacy groups, such as the family, lower for task groups, lower yet for social categories, and lowest for transitory groups, such as people waiting at the same bus stop. Lickel and colleagues further examined ratings of group entitativity to determine that sports fans, families, and rock bands have the highest entitativity; juries, student study groups, and coworkers have a moderate amount of entitativity; and citizens of a country, professional groups, and people waiting for a bus stop have the lowest levels of entitativity.
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Entitativity
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Entitativity